Wondered why you don’t get any income?

Alot of you will be fretting to why you don’t get even enough earnings from the web? Some even get less than $5 a month from advertising on their blogs that these don’t even cover the basic cost of Internet Hosting of $5.77 and the cost of a domain. Ever wonder why LiewCF and Jason Ooi made thousands a month when you can’t even hit that dollar? Don’t think of those cheap tricks, but it comes back to basics.

1) YOUR OWN DOMAIN NAME.

Without it , you are basically sharing or not even getting any credit for your work and ideas. Each Domain has it’s own value, to it’s own keywords and it BELONGS TO YOU. Some are as low as $2 a year if they are on sale, and some are given free, if you sign up for some freebies or take up a hosting package.

2) Divide and Conquer.

Each domain can be sub divided to a sub domain to your own liking.A sub domain may talk about like My Kitchen Disasters (or do it directly as MYKITCHENDISASTERS.AZRIN.INFO)

So each sub-domain has it’s own agenda to talk about. Don’t garble it all on one single site as it’s devaluing your site. Page Rank relevancy is as such.

3) Flow it, Smoothly does it.

Content. Content. Content. It’s what drives your site to the masses. Information, up to date is best. As much as possible, as frequent as you can get it to be, not just chunking it all at one go. If you have some to lash out, throttle or schedule the dissemination by a few hours so the aggreators , RSS FEEDS managed to be delivered out, otherwise you may be spamming people.

Remember, bots are made by human, they don’t like to visit too often, usually once a day or 5 hours at max, so make it worth their while.

4) Costing and Pricing

If you use ad pricing system like Adbrite or Aductions, remember to set your pricing to be competitive. No Advertiser want to advertise without knowing that they will get value for their money, in terms of sales or clicks.

Competitively, set it to these limits:
10c per click
25c-$1 a day based on impressions (the norm is about $1 per 1000 visitors)
70c per 100 directed views (targeted dermographics etc)

Put it too high you won’t get any advertiser traffic coming to your site(s), set it too low, they will think you are not worth it.

5) Check your stats.

Remember, a Hit does not mean a Visit. Use reliable stats like Google Analytics URCHIN.JS system and of your own to see if they visit long enough, they click something else, or who they are, if you use Yahoo’s MBL system. Always if possible visit their own pages so you build a rapport.

6) ANSWERABLE TO YOUR ACTIONS

Remember, every reply or comment , how nasty it is…is a positive feedback to yourself, in terms of content or even your style. Listen and if possible , reply.

Visitors like to see you reply to your actions.

7) Aesthetic Values.

Having too much ads is an eyesore. Too little means it bare..and it’s a balance of both to the eyes and to the pocket. Some pay nothing. Nuffnang Singapore pays only when you have ads running, so it is best to minimise or don’t show at all, as that will just slow down the loads.

Text Link Ads stay at the side or you can mod it to show horizontally if you write your own PHP MOD.

Right now, colorful and attractive 3 column themes are best, so you can place a leaderboard, skyscraper and a large square/ rectangle inside them

Knowledge is Wealth

But so is sharing it. Sharing knowledge gets you better off, people mention about you and you get the traffic needed. Sharing it with places like Helium gets you paid. the more you share… the more you get. You get publicity and also some royalty. As much as $90 has been paid for an article which has demand. You never know when yours is mentioned in Wall Street Journal.

9) Community

Well, things happen when there is a crowd but bad crowds are something you should steer away from or being in a clan or something. If you love cars, it’s ok to talk about cars and be in car modding forum sharing your thoughts, but not becoming an illegal drag racer on the street, becoming a nuisance or cause harm to others.

10) Compliance.

By complying with the regulations, like censorship or so, you are acknowledged better and you have less of an issue with firewalls or Cyber Nanny. Listing in DMOZ and other directories helps alot too by building you back links and once you are on one, the rest will follow suit.

That’s my 2c , so enjoy the flow of traffic. It works, at least it pays the bills.